5 June 2018
Switzerland Tourism
Pop-up Hotels in den Schweizer Städten
The official campaign launch includes Lucerne’s secluded boathouse, reached by private boat, among eleven unusual Swiss city stays.
Read at the publisher ↗LAKE VILLA LOTUS / STORIES & RECOGNITION
A place that
stays with you.
Guest voices, our boathouse story and documented recognition.
2024Travel & Hospitality Awards2018Switzerland Tourism · Pop-up HotelsGuest voicesReviews, stories & press ↗
GUEST VOICES
Memories from the lake.
“Great for large gatherings of people all ages.”“Great, idyllic place with very nice views.”“An incredible location with stunning views”Dated excerpts from guest reviews on Google. Original English wording is retained. These reflect individual past stays; no live rating or current review count is implied.
2018 / SWITZERLAND TOURISM
The secret
boathouse.
Our boathouse was Lucerne’s setting in Switzerland Tourism’s 2018 pop-up hotel initiative. It became part of a wider story about unusual places to stay across eleven Swiss cities.
A chapter in our history. The 2018 pop-up room offer is not a current booking product; today the villa is rented as an entire property.
Switzerland Tourism announcement ↗PRESS COLLECTION
One boathouse.
Stories around the world.
Our collection brings together 17 accessible publisher pages: official announcements, first-person features, Swiss reporting and international coverage. Each entry includes a short editorial summary and a direct source link.
Historical coverage describes the 2018 pop-up campaign, not today’s villa rental or breakfast services. Publisher access can change. Links checked 28 October 2026.
Download the press collection ↓Official announcements & recognition
20 May 2025
Travel & Hospitality Awards
Lake Villa Lotus — 2024 award winner
The organiser names Lake Villa Lotus a winner in its 2024 European Awards programme. The announcement appeared in May 2025.
Read at the publisher ↗Boathouse features & first-person stories
24 June 2018
Harrys Ding
Sommertraum: Ein Bett im Bootshaus
A first-person overnight report describes the hidden waterfront setting, arrival by boat and an outdoor private-chef dinner during the 2018 pop-up.
Read at the publisher ↗13 June 2018
Falstaff
Einzigartige Locations werden zu Pop-Up-Hotels
The feature leads with Lucerne’s private boathouse and places it within the nationwide collection of temporary, unusual hotel rooms.
Read at the publisher ↗21 June 2018
St. Galler Tagblatt
Eine Nacht gefangen gehalten
A review of the Baden tower contrasts it with Lucerne’s romantic boathouse and includes a dedicated waterfront photograph.
Read at the publisher ↗Swiss & regional coverage
5 June 2018
Travelnews
Jetzt kommen die Schweizer Pop-up Hotels
Travel-industry coverage introduces the eleven-location campaign and highlights the secret boathouse in Lucerne with a photograph.
Read at the publisher ↗5 June 2018
Nau.ch
Städte-Kampagne mit Pop-up-Hotels
The launch report explains the city-tourism strategy and identifies Lucerne’s secret boathouse as one of the unusual overnight venues.
Read at the publisher ↗23 August 2018
Bote der Urschweiz
Schweizer Pop-Up-Hotels boomen – auch in Luzern
Local reporting describes strong demand for the boathouse and the extension of the temporary Lucerne offer into September 2018.
Read at the publisher ↗13 June 2018
Wiler Woche
Die etwas andere Art der Hotelübernachtung
A regional campaign overview includes Lucerne’s secret boathouse and explains the limited-season character of the pop-up rooms.
Read at the publisher ↗13 June 2018
Thurgauer Woche
Die etwas andere Art der Hotelübernachtung
A parallel regional edition presents the pop-up campaign, including the Lucerne boathouse. This is syndicated coverage, not a separate award.
Read at the publisher ↗29 June 2018
Peters Reise-Mosaik-Blog
Pop-up Hotels in den Schweizer Städten im Sommer 2018
The travel blog relays the campaign announcement and illustrates Lucerne’s old boathouse, with private boat arrival described in the text.
Read at the publisher ↗5 June 2018
MICE-tip / About Travel
Ungewöhnlich schlafen in der Schweiz
The meetings-and-travel publication introduces the unusual city stays and lists Lucerne’s secret boathouse among the eleven participating locations.
Read at the publisher ↗22 August 2018
Moneycab
Pop-up Hotels gehen in die Verlängerung
The follow-up reports early sell-outs, including Lucerne, and records the boathouse extension to 30 September 2018.
Read at the publisher ↗22 August 2018
htr hotel revue
Pop-up Hotels werden noch länger angeboten
The hospitality trade journal reports the campaign’s success and confirms Lucerne among the locations extending their 2018 season.
Read at the publisher ↗International coverage
20 June 2018
Vacations & Travel
Switzerland’s pop-up hotels
The Australian travel feature highlights the Lucerne boathouse as a secluded lakeside hideaway within the Swiss pop-up programme.
Read at the publisher ↗28 June 2018
The West Australian
Rooms with a twist: Pop-up hotels offer unusual Swiss stay
The feature explores Switzerland’s hidden-place tourism concept and lists Lucerne’s private boathouse among the selected temporary accommodations.
Read at the publisher ↗2018 campaign · updated 13 August 2024
Luxury Travel Magazine
Switzerland Tourism Launches Pop-Up Hotels for the Summer
An international overview includes the Lucerne private boathouse. The page carries a 2024 update, but describes the historical summer campaign.
Read at the publisher ↗DOCUMENTED RECOGNITION
Travel & Hospitality Awards
2024
European Awards programme winner
Lake Villa Lotus is named a 2024 winner by the award organiser. The announcement was published on 20 May 2025.
Read the organiser’s announcement ↗LAKE VILLA LOTUS